Location-based technology enables businesses to fulfill that need by sending notifications to their customers based on their proximity: welcome messages, discounts, important information, all delivered straight to the customer’s smartphone.
The Numbers Show
Location-based marketing is the future of customer acquisition
Geo-based marketing campaigns are the most disruptive technology marketing has seen since the emergence of social media:
60 million beacons are predicted to be active by 2019
50% of the top U.S. retailers are testing beacons this year
Location based campaigns increase interactions with advertised products by 19 times
Engagement with brand apps is 16.5 times higher when shoppers get a GEO message
30% of shoppers who received a “push ad” from an location based trigger used that offer to buy something
1/3 of users would rather find information on a smart phone than ask a store employee
Smartphone users spend 25 – 50% more than non-users (via Sweet IQ)
If you’re looking for new ways to get your message in front of new customers or to simply market to existing store visitors; ask for some details on our location based marketing program!
want to learn more?
If you’d like to learn more about how location based technology can help your business, contact us today: