The new website design for EFES is not only conversion oriented, but it is also fully responsive. The website looks great on any device, such as a mobile phone, tablet, or desktop computer.
EFES had the challenge of making their site accessible to prospective agents, and senior citizens alike. Atomic designed the site to appeal to the agent first, but brought up content above the fold that a non-agent would know to use. We also had to incorporate EFES University, their vast archive of online training sessions for agents, into the website and make sure it was accessible only to agents. Take a look at the results at www.efesonline.com