Now that you’ve successfully set up your tracking events, the last step you’ll need to complete is verification in Google Analytics. You can perform this step during the earlier set up, but completing it at the end will work too.
Using your All Website Data view (because you should have a view that excludes your IP address) go into the Real Time > Events report. In there, you should see your testing of the events in the Active Users. If not, then choose the Events (Last 30 minutes) view and they should be there. You can perform your events and see them in real time here too.
If you don’t see any of your events then check your Google Analytics Settings Variable in GTM. Something isn’t firing correctly.
Don’t you feel awesome?
Now that you’ve completed this epic journey, feel free to let me know just how it went for you. Could I have done something differently, did you try something else cool? Let me know in the comments below, or send me a tweet – @BinghamForReal
If you’ve come across this post because you’re a rockstar business owner AND you’re trying to run all of your digital marketing, feel free to reach out to Atomic. We’re here to help you make a powerful digital marketing statement, while you concentrate on what you do best, running your business.