

Trends and data from over 3,400 global marketers plus progressive strategies from our experts and partners.
What’s Inside?
- Content Marketing Strategy
- Social Media Marketing
- Digital Advertising
- Web Strategy
- Search Engine Optimization Strategy
- Reporting and Attribution Strategy
- Email Marketing Strategy
- Conversational Marketing Strategy
- Market Research Strategy
- Additional Findings
- Survey Demographics
- Contributors





The most common measurement of success for content marketing is Total Sales

63% of marketers are investing in a website upgrade this year

About 64% of marketers actively invest time in search engine optimization