Intern-ette Mediaphiles: The Visual Side of Content
As people who thrive on creating content, either for web sites or social media, we know how valuable a captive audience can be. It is said that 90% of all information is absorbed to the brain visually.
Let that sink in for a moment.
If your information does not LOOK good, then chances are 90% of the audience is going to surf right over it. Read more to see what you can do to get people excited about your brand.
A popular trend that seems to be exploding everywhere from Pinterest boards to boardrooms is the infographic. It is a tool that started as a fun trend about pop culture, and has transformed into a legitimate tool that not only informs the audience, but also creates exponential engagement with the digital crowd.
Barry Feldman of Feldman Creative made his own infographic as an experiment to see how many people would share it, and the results were astounding. It was viewed over 4 thousand times, embedded on 8 websites, and pinned more times on Pinterest than he could count.
We decided to create our own Atomic DC infographic with information about everyone in the office. Let us know what you think! Was the infographic more fun to read than a digital stats page? We think so!